{"id":617,"date":"2016-01-05T17:22:58","date_gmt":"2016-01-05T17:22:58","guid":{"rendered":"https:\/\/dev.qua.nl\/work\/shell\/"},"modified":"2026-05-11T09:58:13","modified_gmt":"2026-05-11T09:58:13","slug":"shell","status":"publish","type":"page","link":"https:\/\/dev.qua.nl\/?page_id=617","title":{"rendered":"gas &amp; power"},"content":{"rendered":"\n<p style=\"text-align: center\" data-font-size=\"50px\" data-line-height=\"42px\"><span class=\"bold\"><font face=\"Montserrat, Helvetica, Arial, sans-serif\"><b>SHELL GAS &amp; POWER<\/b><\/font><\/span><\/p>\n\n\n\n<p style=\"text-align: center\" data-font-size=\"24px\" data-line-height=\"24px\"><span class=\"regular\">INTERNAL COMMUNICATION<br \/>_<\/span><\/p>\n\n\n\n<p style=\"text-align: center\" data-font-size=\"22px\"><a href=\"https:\/\/www.pon.com\">S<\/a><a href=\"https:\/\/www.shell.com\">hell\u00a0<\/a>\u00a0is a global leader in energy solutions. QuA was asked to create a new internal communications strategy that would connect with the wide audience of a global brand. The project included workshops, interviews, communication design for a variety of material, and photography and text writing briefings.<\/p><p style=\"text-align: center\" data-font-size=\"22px\">As part of the project we created a magazine that had a very &#8216;consumer&#8217; feel, with new photography, and input and articles from existing employees, former employees, and clients.<\/p><p style=\"text-align: center\" data-font-size=\"22px\">The project began with a re-defining of the corporate values of Shell, and a simplification of the global graphic brand identity.<br \/>\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/scenes2.jpg\" alt=\"scenes2\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/scenes3.jpg\" alt=\"scenes3\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/scenes5.jpg\" alt=\"scenes5\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/scenes6.jpg\" alt=\"scenes6\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/scenes7.jpg\" alt=\"scenes7\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/design1.jpg\" alt=\"design1\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/design2.jpg\" alt=\"design2\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/design3.jpg\" alt=\"design3\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/design4.jpg\" alt=\"design4\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/design6.jpg\" alt=\"design6\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p1.jpg\" alt=\"p1\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/scenes8.jpg\" alt=\"scenes8\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p2-1.jpg\" alt=\"p2-1\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p3.jpg\" alt=\"p3\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p4.jpg\" alt=\"p4\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p5.jpg\" alt=\"p5\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p6.jpg\" alt=\"p6\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p7.jpg\" alt=\"p7\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/dev.qua.nl\/wp-content\/uploads\/2016\/01\/p8.jpg\" alt=\"p8\"\/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>SHELL GAS &amp; POWER INTERNAL COMMUNICATION_ Shell\u00a0\u00a0is a global leader in energy solutions. QuA was asked to create a new internal communications strategy that would connect with the wide audience of a global brand. The project included workshops, interviews, communication design for a variety of material, and photography and text writing briefings. As part of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":674,"parent":608,"menu_order":16,"comment_status":"closed","ping_status":"closed","template":"page-client.php","meta":{"footnotes":""},"work_category":[2],"class_list":["post-617","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/pages\/617","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=617"}],"version-history":[{"count":5,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/pages\/617\/revisions"}],"predecessor-version":[{"id":996,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/pages\/617\/revisions\/996"}],"up":[{"embeddable":true,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/pages\/608"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=\/wp\/v2\/media\/674"}],"wp:attachment":[{"href":"https:\/\/dev.qua.nl\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=617"}],"wp:term":[{"taxonomy":"work_category","embeddable":true,"href":"https:\/\/dev.qua.nl\/index.php?rest_route=%2Fwp%2Fv2%2Fwork_category&post=617"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}